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---
layout: default
title: Home
description: Calum Shepherd is a Product Lead building UK PropTech and agentic AI products — partnering with teams and customers to turn unstructured data into decisions.
---
<div class="section">
<span class="eyebrow">What I Do</span>
<div class="offering">
<h3><span class="marker"></span>Bring product to life</h3>
<p>I partner with teams and customers to build products people love, not just products that work. I care about the experience and the outcome, and I'm increasingly excited by what the AI era now makes possible for customers.</p>
</div>
<div class="offering">
<h3><span class="marker"></span>Turn unstructured data into decisions</h3>
<p>Whole industries still depend on slow, manual research and curation to produce the documents that decisions rest on. AI is changing that equation, freeing specialists from administration so they can spend their time deciding, not compiling.</p>
</div>
<div class="offering">
<h3><span class="marker"></span>Rebuild experiences around real usage</h3>
<p>I've led multiple redesigns grounded in usage data and direct user research rather than opinion. One saw a new offer giving legal professionals direct access to property ownership data.</p>
</div>
</div>
<div class="section">
<span class="eyebrow">Speaking</span>
<p>Invited to speak at EuroGeographics in Prague - how we transformed access to property ownership data. At Agile Scotland and Lean Agile Glasgow on effective product management. And, featured in <a href="https://www.holyrood.com/news/view,calum-shepherd-head-of-digital-strategy-scottish-government_5920.htm">Holyrood Tech 100</a>.</p>
</div>
<div class="section">
<span class="eyebrow">Spare time</span>
<p>I'm a serial short-course taker. I'm drawn to anything about human interaction - it's the same skill that makes conversations with customers land, and that helps me really understand what they need.</p>
</div>
<div class="section">
<span class="eyebrow">Get in Touch</span>
<div class="social-links">
<a href="https://x.com/calumshepherd"><svg class="social-icon" viewBox="0 0 24 24" aria-hidden="true"><path d="M14.234 10.162 22.977 0h-2.072l-7.591 8.824L7.251 0H.258l9.168 13.343L.258 24H2.33l8.016-9.318L16.749 24h6.993zm-2.837 3.299-.929-1.329L3.076 1.56h3.182l5.965 8.532.929 1.329 7.754 11.09h-3.182z"/></svg>@calumshepherd</a>
<a href="https://bsky.app/profile/calumshepherd.bsky.social"><svg class="social-icon" viewBox="0 0 24 24" aria-hidden="true"><path d="M5.202 2.857C7.954 4.922 10.913 9.11 12 11.358c1.087-2.247 4.046-6.436 6.798-8.501C20.783 1.366 24 .213 24 3.883c0 .732-.42 6.156-.667 7.037-.856 3.061-3.978 3.842-6.755 3.37 4.854.826 6.089 3.562 3.422 6.299-5.065 5.196-7.28-1.304-7.847-2.97-.104-.305-.152-.448-.153-.327 0-.121-.05.022-.153.327-.568 1.666-2.782 8.166-7.847 2.97-2.667-2.737-1.432-5.473 3.422-6.3-2.777.473-5.899-.308-6.755-3.369C.42 10.04 0 4.615 0 3.883c0-3.67 3.217-2.517 5.202-1.026"/></svg>Bluesky</a>
<a href="https://www.linkedin.com/in/calumshepherd/"><svg class="social-icon" viewBox="0 0 24 24" aria-hidden="true"><path d="M20.447 20.452h-3.554v-5.569c0-1.328-.027-3.037-1.852-3.037-1.853 0-2.136 1.445-2.136 2.939v5.667H9.351V9h3.414v1.561h.046c.477-.9 1.637-1.85 3.37-1.85 3.601 0 4.267 2.37 4.267 5.455v6.286zM5.337 7.433c-1.144 0-2.063-.926-2.063-2.065 0-1.138.92-2.063 2.063-2.063 1.14 0 2.064.925 2.064 2.063 0 1.139-.925 2.065-2.064 2.065zm1.782 13.019H3.555V9h3.564v11.452zM22.225 0H1.771C.792 0 0 .774 0 1.729v20.542C0 23.227.792 24 1.771 24h20.451C23.2 24 24 23.227 24 22.271V1.729C24 .774 23.2 0 22.222 0h.003z"/></svg>LinkedIn</a>
<a href="https://github.com/calcode"><svg class="social-icon" viewBox="0 0 24 24" aria-hidden="true"><path d="M12 .297c-6.63 0-12 5.373-12 12 0 5.303 3.438 9.8 8.205 11.385.6.113.82-.258.82-.577 0-.285-.01-1.04-.015-2.04-3.338.724-4.042-1.61-4.042-1.61C4.422 18.07 3.633 17.7 3.633 17.7c-1.087-.744.084-.729.084-.729 1.205.084 1.838 1.236 1.838 1.236 1.07 1.835 2.809 1.305 3.495.998.108-.776.417-1.305.76-1.605-2.665-.3-5.466-1.332-5.466-5.93 0-1.31.465-2.38 1.235-3.22-.135-.303-.54-1.523.105-3.176 0 0 1.005-.322 3.3 1.23.96-.267 1.98-.399 3-.405 1.02.006 2.04.138 3 .405 2.28-1.552 3.285-1.23 3.285-1.23.645 1.653.24 2.873.12 3.176.765.84 1.23 1.91 1.23 3.22 0 4.61-2.805 5.625-5.475 5.92.42.36.81 1.096.81 2.22 0 1.606-.015 2.896-.015 3.286 0 .315.21.69.825.57C20.565 22.092 24 17.592 24 12.297c0-6.627-5.373-12-12-12"/></svg>@calcode</a>
</div>
</div>
<div class="section">
<span class="eyebrow">Writing</span>
<p><a href="{{ site.baseurl }}posts/">View past articles</a></p>
</div>