Add small-business sales skill

[hatcheric950]

What

Adds a Claude Code sales skill oriented toward small businesses.

.claude/skills/sales/
├── SKILL.md
└── references/
    ├── intake-checklist.md
    ├── channel-guide.md
    └── small-business-playbook.md

Why

The original request ("use the Sales skill to sell $12k of subscriptions tonight via Instagram/Pinterest") assumed a Sales skill that didn't exist. Rather than promise a revenue outcome — which no tool can guarantee — this PR builds the reusable foundation: a skill that helps a small business plan and execute sales work with the marketing/CRM tools actually connected to the environment.

What's in the skill

• SKILL.md — first principles (no guaranteed revenue, spend is the user's money, get the basics first, no spam), a small-business sales loop, an honest map of what the connected tools can/can't do (e.g. Meta/Google ads created paused, Canva/Adobe produce creative but don't auto-post, no organic IG/Pinterest posting or Pinterest ads tool here), and a paid-social drafting workflow.
• references/intake-checklist.md — the inputs to gather before building.
• references/channel-guide.md — channel selection by buyer + budget, with Meta/Google ad heuristics.
• references/small-business-playbook.md — low/no-budget tactics (warm outreach, offer design, content, deadline cadence).

Honesty guardrails baked in

Promise work product, not a dollar figure; surface ad-spend and API-credit costs before incurring them; report faithfully when a campaign is only drafted (not live).

Notes / limitations

• No code to test; this is documentation/skill content. Validity check: name/description frontmatter is present and the referenced files exist.
• Draft because you may want to tweak tone, scope, or the specific tools referenced before merging.

https://claude.ai/code/session_0189WvCGBhUd31q4KZH4komw

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