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pima Analytics

Pima (Swahili) — to measure, to assess. pima Analytics does exactly that: it measures your website traffic. No analytics cloud. No complexity. Your analytics rows stay on your hosting.

Cookie-free visitor tracking and privacy-friendly website analytics for PHP shared hosting.

No Node.js. No Docker. No external database. No tracking cookies. Just upload four files, add a few lines to your existing .htaccess and robots.txt, paste one snippet — done.

Designed for beginners — if you can upload files via FTP and edit a text file, you can run pima Analytics. Works on any website: static HTML, WordPress, or any PHP-based site.


Why pima Analytics?

pima Analytics Matomo Plausible Google Analytics
No tracking cookies ⚠️
No external database ❌ MySQL ❌ PostgreSQL + ClickHouse
Shared hosting ⚠️ ❌ requires Docker
Self-hosted
Install time ~5 min 30+ min 1–2h 5 min

What's in this repository

Only the four files you actually need:

pima.php             ← Dashboard (served at /pima and /analytics)
pima-tracker.php     ← Tracking pixel endpoint
pima-core.php        ← Configuration (passwords, branding, timezone)
pima-cache/
└── .htaccess        ← Blocks direct access to the SQLite database

No .htaccess in the project root, no robots.txt. You almost certainly already have both — the instructions below show exactly which lines to add to your existing files.

The repository also includes pima-AGENT.md — an optional install guide for AI coding agents (see Installation).

Downloaded the whole repository? Only pima.php, pima-tracker.php, pima-core.php and pima-cache/ need to go on your server. Everything else — README.md, LICENSE, pima-AGENT.md, .gitignore and the assets/ folder — is just for GitHub and can be deleted from your web root. The dashboard logos are embedded directly in pima.php, so assets/ is not needed at runtime.


Installation

Using an AI coding agent? If you work with an AI agent that can edit your project (Claude Code, Cursor, Copilot, …), you don't have to follow the steps manually. Copy the pima files into your project, then prompt:

Read pima-AGENT.md and install pima into this site.

The agent configures pima-core.php, inserts the tracking snippet into your footer, and updates your .htaccess and robots.txt for you — following the included pima-AGENT.md guide. Prefer to do it yourself? Just follow the manual steps below.

Step 1 — Upload the files

Upload all four files to your web root via FTP, keeping the structure intact:

your-webroot/
├── pima.php
├── pima-tracker.php
├── pima-core.php
└── pima-cache/
    └── .htaccess

Make sure pima-cache/ is writable by PHP (permissions 0750 on most shared hosts). The SQLite database is created automatically on the first page view.

Step 2 — Set your passwords, timezone and language

Open pima-core.php and edit these lines:

// --- Auth ---
define('STATS_PASSWORD', 'your-dashboard-password');

// --- Tracker token ---
define('TRACKER_TOKEN', 'my-secret-word');

// --- Timezone ---
define('TIMEZONE', 'Europe/Vienna'); // full list: php.net/timezones

// --- Language ---
define('LANG', 'en'); // 'en' = English, 'de' = German

Why two values? The tracker token appears in every tracked page's HTML source — anyone can see it. It only allows writing hits, not reading your dashboard. The dashboard password is used only by the protected server-side configuration and login.

Important: Use a different value for the tracker token than any of your existing passwords — since it's visible in your source code, treat it as a public identifier, not a secret.

STATS_PASSWORD also accepts a value generated by PHP's password_hash(). Using a hash is preferred for production; a plaintext value remains supported for simple shared-hosting installations. In either case, web access to pima-core.php must be denied.

Step 3 — Add the pima rules to your existing .htaccess

Your project root almost certainly already has a .htaccess. Open it and append this block at the end:

# pima analytics
RewriteEngine On
RewriteRule ^pima$       pima.php [L]
RewriteRule ^analytics$  pima.php [L]
<Files "pima-core.php">
    Require all denied
</Files>
Options -Indexes

What each line does:

Line Purpose Safe to skip if…
RewriteEngine On Enables the rewrite rules below …it already appears earlier in your file
RewriteRule ^pima$ pima.php [L] Maps /pimapima.php Never — required for the dashboard URL
RewriteRule ^analytics$ pima.php [L] Maps /analyticspima.php Never — required for the alternate URL
<Files "pima-core.php">…</Files> Blocks web access to your password and token Only if the same file is already denied elsewhere
Options -Indexes Disables directory listings …it already appears earlier

Older Apache (2.2)? Replace Require all denied with:

Order Allow,Deny
Deny from all

No .htaccess at all? Create one in your web root with exactly the block above.

Nginx? .htaccess is ignored. Add equivalent server rules and test them:

location = /pima-core.php { deny all; }
location ^~ /pima-cache/ { deny all; }
location = /pima { try_files $uri /pima.php?$query_string; }
location = /analytics { try_files $uri /pima.php?$query_string; }

If your hosting layout allows it, placing DB_PATH outside the public web root provides an additional layer of protection.

Step 4 — Add four lines to your existing robots.txt

Your project root almost certainly already has a robots.txt. Open it and — inside the User-agent: * section — append:

Disallow: /pima
Disallow: /analytics
Disallow: /pima-tracker.php
Disallow: /pima-cache/

No robots.txt at all? Create one in your web root with:

User-agent: *
Disallow: /pima
Disallow: /analytics
Disallow: /pima-tracker.php
Disallow: /pima-cache/

robots.txt only asks compliant crawlers not to index these paths. It is not access control; the Apache or Nginx rules in Step 3 provide the actual protection.

Step 5 — Add the tracking snippet

Replace my-secret-word with the value you set for TRACKER_TOKEN in Step 2.

Static HTML sites

Paste this snippet directly before the closing </body> tag of every page you want to track — or better, into your shared footer file (footer.php, partials/footer.php, includes/footer.html, …) so it appears on every page automatically.

<script>
fetch('/pima-tracker.php?p=' + encodeURIComponent(location.pathname)
  + '&title=' + encodeURIComponent(document.title)
  + '&r=' + encodeURIComponent(document.referrer)
  + '&t=my-secret-word');
</script>

WordPress

Add this to your child theme's functions.php or a small site-specific plugin. Do not edit a parent theme directly: a theme update can overwrite the change.

function pima_tracker() { ?>
<script>
fetch('/pima-tracker.php?p=' + encodeURIComponent(location.pathname)
  + '&title=' + encodeURIComponent(document.title)
  + '&r=' + encodeURIComponent(document.referrer)
  + '&t=my-secret-word');
</script>
<?php }
add_action('wp_footer', 'pima_tracker');

This runs automatically on every page — no need to touch individual posts or templates.

Critical: Never insert the snippet twice on the same rendered page (e.g. once in a shared footer and again on an individual page). Every hit would be double-counted.

Done.

Open yourdomain.com/pima or yourdomain.com/analytics in your browser, enter your dashboard password, and watch your traffic come in.

Step 6 — Make it yours (optional)

Open pima-core.php and adapt the dashboard to match your site:

// --- Branding ---
define('BRAND_COLOR', '#0d9488'); // any hex color, e.g. '#c0392b' for red
define('BRAND_LOGO',  '');        // same-origin path or URL to your logo
define('BRAND_NAME',  'pima'); // change this to your site name

Adding your logo:

// Option A — file on your server (recommended)
define('BRAND_LOGO', '/assets/logo.svg');

// Option B — full URL on the same site
define('BRAND_LOGO', 'https://yourdomain.com/assets/logo.png');

Supported formats: SVG, PNG, JPG, WebP. For security, the dashboard's Content Security Policy blocks images hosted on other domains. The logo appears centered above the summary sentence. Leave empty to show BRAND_NAME as text instead.


Language

pima Analytics ships in English and German. Set your language in pima-core.php:

define('LANG', 'en'); // 'en' = English, 'de' = German

Adding your own language takes about 5 minutes — open pima.php, find the $strings array, copy the 'en' block, give it a new key (e.g. 'fr'), translate the strings, and set LANG to 'fr' in your config. All dashboard labels, tooltips, and messages will follow.


Security

pima Analytics stays small while providing the protections expected from a self-hosted dashboard on shared hosting.

What is protected after completing the installation steps:

  • pima-core.php is blocked from web access via .htaccess — no one can read your password from the browser
  • pima-cache/ is fully blocked — the SQLite database cannot be downloaded directly
  • The login form has brute-force protection: after 5 failed attempts, the form locks out for 15 minutes (configurable in pima-core.php)
  • Concurrent login attempts share one atomic counter; expired lockouts reset cleanly
  • Dashboard sessions use strict cookie mode, regenerate after login and expire after inactivity or a password change
  • All inputs to pima-tracker.php are safely bound using SQLite3 prepared statements to prevent SQL injection
  • CSV fields are neutralised before export to prevent spreadsheet formula execution
  • Tracker requests are rate-limited per keyed IP bucket
  • The tracker token (TRACKER_TOKEN) blocks unauthenticated drive-by noise. It is public in your page source and is not a defence against deliberate fake hits

Important: pima Analytics should only be used on sites with HTTPS. The login password is sent via POST — over plain HTTP it would be visible in transit. Most shared hosts provide free SSL — make sure it's active.

Configuring lockout settings:

define('MAX_LOGIN_ATTEMPTS', 5);    // Failed attempts before lockout
define('LOCKOUT_SECONDS',    900);  // Lockout duration (900 = 15 minutes)

Dashboard

  • Summary — Pageviews over the last 30 days and the daily average
  • KPIs — Total views and today, plus rolling 7- and 30-day totals with an absolute delta against the preceding window of the same length
  • 14-day trend — Daily bar chart
  • Top pages — Ranked, with the change against the previous 30 days

All windowed panels roll rather than following the calendar: "last 30 days" always means the 30 days up to and including today. A calendar month would drop every one of these panels to near zero at midnight on the 1st, which on a low-traffic site makes the first week of each month unreadable — and it would make the deltas compare windows of different lengths.

  • Referrers — External hosts that generated entries
  • Entry pages — Pages opened with an external referrer
  • Traffic channels — Direct, search, social and referral entries; internal navigation is excluded
  • Browser language — Language distribution by visitor-day
  • Time of day — Pageviews by hour in the configured TIMEZONE
  • Device split — Desktop / Mobile / Tablet by visitor-day
  • Countries — Detected countries by visitor-day
  • Recent hits — Last 50 page views (collapsed by default)
  • CSV Export — Download all your data anytime

What gets tracked

Field Example Notes
Date 2026-04-15 Server date
Time 14:32:01 Server time
Page /blog/hello-world URL path
Title Hello World — My Blog Human-readable page title
Referrer google.com External hostname only; internal navigation is blank
Entry 1 Distinguishes direct/external entries from internal navigation
Device desktop / mobile / tablet Derived from User-Agent; the User-Agent itself is not stored
Country AT Optional HTTPS IP lookup; IP itself is not stored
Language de Primary language from Accept-Language header

Never stored: raw IP address, tracking cookies, user identity or full User-Agent.


Configuration reference

All settings in pima-core.php:

define('STATS_PASSWORD',     'change-me');                           // Dashboard password
define('TRACKER_TOKEN',      'my-secret-word');                      // Public identifier used by the tracking snippet
define('TIMEZONE',           'Europe/Vienna');                       // php.net/timezones
define('LANG',               'en');                                  // 'en' or 'de'

define('BRAND_COLOR',        '#0d9488');                             // Any CSS hex color
define('BRAND_NAME',         'pima');                                     // Shown in header and browser tab
define('BRAND_LOGO',         '');                                    // Path to self-hosted logo image
define('DB_PATH',            __DIR__.'/pima-cache/analytics.db');    // SQLite database location
define('GEO_ENABLED',        true);                                  // HTTPS country lookup via IPWhois.io
define('DATA_RETENTION_DAYS',365);                                   // 0 keeps rows forever
define('EXCLUDED_IPS',       []);                                    // Your own IPs to ignore
define('TRUST_PROXY',        false);                                 // Enable only behind a trusted CDN/proxy
define('TRUSTED_PROXY_IPS',  []);                                    // Exact proxy addresses allowed to send forwarded headers
define('MAX_LOGIN_ATTEMPTS', 5);                                     // Failed attempts before lockout
define('LOCKOUT_SECONDS',    900);                                   // Lockout duration (900 = 15 min)
define('SESSION_IDLE_SECONDS',1800);                                 // Dashboard idle timeout
define('TRACKER_RATE_LIMIT', 120);                                   // Hits per IP bucket/window
define('TRACKER_RATE_WINDOW',60);                                    // Rate window in seconds
define('RECENT_ENTRIES',     50);                                    // Rows in recent hits table
define('TREND_DAYS',         14);                                    // Days shown in trend chart
define('ADVANCED_MODE',      false);                                 // Enable danger zone in dashboard

Privacy & GDPR

  • No tracking cookies; whether consent is required still depends on your jurisdiction and implementation
  • With Geo enabled, the visitor IP is sent to IPWhois.io over HTTPS for country lookup and then discarded
  • Geo cache and tracker rate-limit keys are keyed digests; raw IPs are never written to disk
  • Only the country code (e.g. AT) is stored, not the IP
  • Analytics rows are deleted after DATA_RETENTION_DAYS (365 by default)
  • For zero external requests: set GEO_ENABLED = false
  • Your privacy notice should name IPWhois.io when Geo lookup is enabled

Advanced Mode

For power users who want extra control. Disabled by default — won't appear for regular users.

Enable it in pima-core.php:

define('ADVANCED_MODE', true);

This adds a Danger Zone section at the bottom of the dashboard with:

  • Database info (file size, row count)
  • Clear all data — permanently deletes all analytics rows (requires confirmation)

Disable again by setting it back to false.


Troubleshooting

"No data yet" — dashboard stays empty

The most common reason: the tracking snippet is missing or the token is wrong.

  1. Open your page in the browser, right-click → View Page Source, and search for pima-tracker.php — if it's not there, the snippet wasn't added correctly
  2. Make sure the token in your snippet matches TRACKER_TOKEN in pima-core.php exactly — it's case-sensitive
  3. Check that the pima-cache/ folder exists on your server. If it's missing, create it manually via FTP and set permissions to 0750
  4. To test the tracker directly, open yourdomain.com/pima-tracker.php?p=/test&t=YOUR_TOKEN in your browser — you should see a blank white page (1×1 pixel), not an error

Login doesn't work

Open pima-core.php and check STATS_PASSWORD — watch out for extra spaces or special characters that your text editor may have added. The password is case-sensitive.

If you're locked out after too many attempts, wait 15 minutes or increase MAX_LOGIN_ATTEMPTS temporarily.

Dashboard is completely blank

This is usually a PHP syntax error in pima-core.php. Check that your password doesn't contain special characters like $ or ' — if it does, choose a simpler password with only letters and numbers.

Country detection not working

Your host may have allow_url_fopen disabled, or IPWhois.io may be unavailable or rate-limited. Set GEO_ENABLED = false in pima-core.php to disable country lookup — everything else will continue to work normally.

/pima or /analytics returns a 404

mod_rewrite may be disabled on your server, or .htaccess files may not be allowed. Contact your host and ask them to enable mod_rewrite and AllowOverride All.

Your own visits are showing up in the stats

Add your IP address to EXCLUDED_IPS in pima-core.php:

define('EXCLUDED_IPS', ['your.ip.address']);

You can find your current IP at whatismyip.com.

Something looks wrong and you're not sure why

Check your PHP error log and verify that pima-cache/ is writable. Before changing anything in that folder, download analytics.db as a backup.

Do not delete analytics.db as a troubleshooting step: it contains all analytics rows. Deleting it, or using Clear all data in Advanced Mode, permanently erases the statistics. Transient .geo_cache.json, .rate_*.json and .lockout_*.json files can be removed if you specifically need to reset Geo caching or request/login limits; pima recreates them automatically.


Honest limitations

  • Estimated daily visitors only — pima Analytics derives a daily anonymous identifier from a coarsened IP, the User-Agent and a rotating salt. Shared networks can merge visitors and browser changes can split them, so this is an estimate rather than a person count. The identifier cannot be correlated across days; 7- and 30-day figures are therefore explicitly labelled visitor-days. An all-time visitor count is deliberately not shown.
  • Entry-based acquisition — traffic channels classify page entries, not people. Internal navigation is excluded. Browser reloads can create another entry.
  • Legacy channel data — after upgrading, old external referrers remain usable. Old empty referrers cannot be distinguished from internal navigation and are therefore excluded instead of being guessed as direct traffic.
  • Not for high-traffic sites — SQLite handles millions of rows comfortably, but concurrent write spikes (500+ simultaneous visitors) may cause brief delays.
  • No real-time view — dashboard reflects data as written to the database.

Requirements

  • PHP 7.4+
  • Apache with .htaccess support, or equivalent Nginx deny rules
  • SQLite3 and mbstring extensions enabled
  • allow_url_fopen with HTTPS support (only for country detection)
  • HTTPS (strongly recommended)

License

MIT — free to use, modify, and self-host.


pima Analytics — measure more. manage less.


Support

pima Analytics is free and open-source. If it saves you time, consider buying me a coffee. ☕

ko-fi

About

Cookie-free, GDPR-compliant website analytics for PHP shared hosting. No Node.js, no Docker, no external database — just upload 5 files and you're done. Open-source & self-hosted. Designed for beginners — if you can upload files via FTP and edit a text file, you can run pimabox. Works on any website: static HTML, WordPress, or any PHP-based site.

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